The Lort Smith Animal Hospital is committed to caring for all creatures, great and small. The organisation acknowledges that pets and many other animals are reliant on humans to provide for them and protect their welfare. This has always been at the heart of Lort Smith; the provision of exceptional animal healthcare and wellbeing services. Working with R-Co Brand, WordSauce developed brand pillars and a brand story embracing the bond between animals and people and highlighting the excellence of this iconic and highly respected North Melbourne institution.